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Published 8th Feb 2009
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Often during the process of implementation strategy, execution start getting early feedback that the strategy is far from the mark. This information comes from the front lines: the employees, customers, suppliers, partners.

Given a bad strategy, a high-speed performance only a business failure. What we need is the implementation of a mandate or a license to kill a bad strategy without wasting valuable resources and time. However, there are reasons why the strategy is never a bad shot down before it is too late.

1. The application is made by the lowly grunts or junior level managers and there is no process by which the ‘grunts’ or’ hands and legs “can communicate their comments. Even if there are ways to transmit information, the comments are not the necessary credibility.

2. Strategy planners ever consider the fact that the strategy could be modified or failure in the implementation process. They never go out and check / monitor the strategy in action

3. Strategy that is supposed to be a holy Gospel. Devil is in the top management who question the strategy for the development or execution are usually ignored and rarely heard.

4. Deployment of the strategy is rarely done on a pilot basis. In general, the deployment is in the entire organization and commits all the resources of the organization of the command. It is important to learn from the experience of a pilot before completing a deployment to be planned. Often senior management of the ego and the legendary “need for speed” in the way comes

I think it is absolutely necessary for the execution to be given the license to kill a poor strategy. While a large amount of time spent on strategy formulation, it is surprising that very little is spent in testing the strategy. Not clearly defined standards for marking out a strategy that is not delivering the required results.

Makes no concession to the possibility that the strategy may fail, and if so, what would be an early warning. Worse still people who are in the midst of execution is not a license to kill a bad strategy when they see it.

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